Building a Web site and making money via online advertising is touted,
marketed, offered, suggested and recommended with the AdSense system run by
the global search giant. Contextual or content-sensitive online advertising
is on the rise. Last year, Google says, it shelled out $3.1 billion to
Adsense publishers…. Read more of this story Work at Home: Google for
Dollars at this link here:
http://abcnews.go.com/GMA/TurningPoints/story?id=3777660&page=1
Making money with AdSense - Google’s or others’ - requires some vision,
research and planning. In fact, in spite of the abounding and astounding
claims about how “easy” this can be - it’s not! Come to think of it, it’s
just like making money in any business - you need to find your niche, do the
research and planning and beat out the competition.
One of the many “bottom lines” on making money with Google’s AdSense is that
you have to find out both:
What the “High Paying Keywords” are that people pay Google to Advertise for
them or,
What the “High Paying Keywords” are that Google pays you to advertise for
them (Google).
For example, if I want to sell my EBook and advertise “Animal Obedience
Training” with Yahoo, MSN, Live, Overture, Google or any of the other online
advertisers, they will charge me money when somebody CLICKS on those
displayed advertisements.
Let’s say they charge me $1.00 whenever anyone “clicks” on my ad for “Animal
Obedience Training” or “Tramadol Online” or “Financial Services” or “Second
Mortgage Broker” or “Affordable Life Insurance” or whatever it is I am
selling online.
So, (unlike Dex or Newspaper or Classified advertisers) Online Advertisers
charge me nothing to display my ads everywhere online but, they do charge me
when somebody “clicks” on my ad Going back to my example, you click on my ad
and I owe MSN Live, or Yahoo, or Google - $1.00
Now, Let’s say you have a Website selling - “Squeaky Dog Toys” and you join
up to Google’s AdSense program and my ad for “Animal Obedience Training” is
displayed, along with 4 or 5 others - on your Website. Then, when someone
goes to your “Squeaky Dog Toys” Website AND “CLICKS” on the Google Ad for
“Animal Obedience Training” you will earn a credit with Google! - Easy as
that!!!
Some truths of the matter are:
1)… Google might only pay you 1 cent for that click
2)… People looking for “Squeaky Dog Toys” are not likely to click on
“Animal Obedience Training” ads. That’s not what they’re looking for!
3)… You don’t want my ad for “Squeaky Dog Toys” on your site because then
they might by from me rather than you!!!
For a quick look at what some top paying Adwords (Keywords) are from another
AdSense site, check out the following link.
http://7search.com/scripts/searchterms/top_paying.asp?n=100
Another very real, tangible and measurable “bottom line” that our clients
communicate to us time and time again is:
“How do I set this up on my website”
“How do I get this to work for me”
“How do I get started with Google’s AdSense”
“How do I make my own Website”
This blog post is not for “Web Savvy” Users. This blog post is not for
people who have put more than 100 hours into their Website Advertising
research. This Post is for people who need help starting off on their plan
to build a profitable website and make a few dollars with the help of
Google, Microsoft, Yahoo and some of the other major players’ online
advertising programs.
If you would like some help setting up Google’s AdSense on your Website then
please contact us at
http://www.northcoastcomputerservices.com/contact-us.htm.
To your Success!
.
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